Trade Shows
The New Title Showcase/ Combined Book Exhibit concept is simple. The company that runs it has excellent space right at the entrance of various regional, national and international book shows. For very little investment, a publisher can have a title displayed face out on one of a dozen or so bookshelves. It is a very attractive display. In addition to the book being displayed, it is also included in a printed catalog, which is handed out to book buyers at the show. Inclusions in these displays are offered to Thor Distribution members and Publishing Basics readers at a discount off the retail price.
Will you get a giant bookstore order or call from a major publisher/agent as a result of participating? There are no guarantees although I can say that if you do not display, you certainly will not. I put my own book, Publishing Basics-Navigating the Self-Publishing Minefield, into the displays at the same price being offered to you and always felt I got my money’s worth.
Good luck
Ron Pramschufer, President
BookExpo America **New Title Showcase**Javits Center, New Your, NY May 31, 2017-June 2, 2017
